Toys in Europe are subject to particularly strict safety regulations because they must protect the health of children. From the EN 71 standard with its requirements for mechanical, physical, and chemical properties to CE marking and additional European regulations – the requirements are complex and are regularly tightened. A single mistake can lead to immediate sales bans, costly recalls, or high fines.
Whether you import, manufacture, or sell toys in Europe: we check whether your products meet all legal requirements and ensure that children can play safely – quickly, reliably, and cost-effectively.
Are you affected? Find out in 30 seconds:
What is your role with toys?
Importer: You bring toys from third countries (e.g. China) into Europe
Manufacturer: You produce toys or have them manufactured under your own name
Distributor: You sell toys in Europe for the first time (e.g. as a retailer with your own brand)
If any of these roles apply to you, you are legally responsible for product safety and compliance!
You’re probably familiar with these compliance challenges
Typical problems with toys:
CE marking is missing or applied incorrectly
Age labeling is incomplete or incorrect
Warning labels are missing or completely absent
Harmful substances (phthalates, heavy metals, etc.) exceed limits
EN 71 safety tests have not been performed
Small-parts tests are missing for toys intended for young children
Technical documentation is incomplete or outdated
Suppliers cannot provide valid test reports
The risk: Immediate sales bans, product recalls, fines of up to €100,000, and severe reputational damage.
This is how we make your toy compliance simple and safe
Our expertise for safe toys:
With specialized experience in toy compliance, we know all the critical safety requirements and pitfalls. We systematically test your toys according to EN 71 standards, uncover compliance risks, and ensure legally sound solutions – so children can play safely.
Our promise:
Expert assessment of your technical documentation
Clear action recommendations from professionals
Creation of risk assessments and risk analyses
Support with missing tests or laboratory analyses
Cost-efficient testing strategies for every budget
Personal support from experienced toy compliance experts
Long-term partnership for all new product lines
Your advantage: You focus on creative toys – we take care of ensuring product compliance.
Book your free initial consultation now and save €249!
